Spot the brands and retailers that are taking off and need to keep up.
TikTok feed
Live
TikTok signal · 3h ago by MeetMagnet
Grace Whitfield
Purchasing manager, Dunmore Biscuits, 70 staff, Carlisle
Announced a second production line
Out of stock after a hit
“A cookie brand explains in a video that it has sold out after a spike in orders.”
For: Logistics, production, packaging
Behind the scenes of fast growth
“A founder shows her new warehouse and announces she is hiring.”
For: Recruitment, logistics
A shop opening
“A brand announces its first physical shop in Manchester.”
For: Retail agencies, shop fit-out
A trade question in the comments
“A shop owner asks how others handle shipping when sales take off.”
For: Logistics providers, carriers
The signal
TikTok · Video posted
“Our second production line goes live in January!”
The opener
It starts from the topic, never from the signal: no “I saw that you…”.
The conversation
Hi Grace, With a second line, packaging is often what struggles to keep up with the volumes. Are you keeping the same formats or taking the chance to change them?
Same formats, but our current supplier won't keep up. Do you make cartons?
We do, cartons and cases for food manufacturers, about an hour from Carlisle. How many SKUs would you need at launch?
A dozen, signed off before December. Let's talk.
How about Thursday at 10 am, or the same time the following week? 30 minutes with our packaging technician. I'll write to g.whitfield@dunmorebiscuits.co.uk, is that right?
Perfect, Thursday at 10 am. Yes, that's my address.
MeetingGrace WhitfieldMeeting booked
Terrell & Co, branding agency in London
ExamplePositioning, identity and packaging.
Kerbridge Lemonade, a Cornish brand, announces on TikTok that it is going into a national retail chain, with its homemade packaging.
Congratulations on getting into stores. Online, people discover you through videos. On the shelf, they choose you in two seconds. How do you see your packaging next to the established brands?
Other sources
Go further
Your next customer might be liking a video on TikTok, posting on LinkedIn, getting a review on Trustpilot, asking a question on Reddit, hiring on Indeed, commenting on a YouTube video, announcing a new plant in the press, following a brand on Instagram, getting a Google review.
30 minutes to see the signals in your market and the first prospects we would contact for you.