Openers and messagesCold email deliverability: SPF, DKIM, DMARC and warm-up
Cold email deliverability: SPF, DKIM and DMARC explained simply, Gmail and Yahoo sender rules, the secondary domain, warm-up and handling bounces.
Blog
Write the message that gets read among all the others.
Openers and messagesCold email deliverability: SPF, DKIM and DMARC explained simply, Gmail and Yahoo sender rules, the secondary domain, warm-up and handling bounces.
Openers and messagesCold email mistakes: 6 technical mistakes that send you to spam, 6 content mistakes that get your message deleted, and the fix for each one of them.
Openers and messagesCold email subject lines: what gets emails opened, how to write one from a buying signal, examples for each situation, and the subject lines to avoid.
Openers and messagesHow to end a prospecting email: why "I look forward to hearing from you" fails, 3 types of endings and 15 closing lines sorted by situation.
Openers and messagesMeeting request email for B2B: when to ask for the meeting, what to write, which subject line to use and 6 short templates for each situation.
Openers and messagesFollow-up email for prospects: when to follow up after a first message, how many follow-ups to send, 4 angles that get replies, and when to stop.
Openers and messagesProspect "not interested": what this refusal really hides, how to reply to each type of no, and when to reach out again to a prospect who said no.
Openers and messagesProspecting email examples: the structure of a good email and 20 short examples sorted by signal (new role, hiring, trade show, funding round).
Openers and messagesSales opening lines: a 4-step method to write one from a buying signal, 8 examples by situation, and the stock phrases you should drop for good.
Openers and messagesWhy your prospects don't reply: the 6 causes, 3 before/after openers built on a real signal, and how to take it all the way to the meeting.
Openers and messagesB2B cold calling works better with a real reason to call than with a better script. Method, before and after openers, and how to move to the meeting.